Felix Animation

Felix program was developed to create a scalable and in-expensive way for other teams within Amazon to own their explainer videos. By using a catalog of illustrations and animations the videos will be quicker to produce, making it more accessible for all teams.

While collaborating with illustrators, animators, voice talent, and creative leads, I designed and implemented the system for the Felix program. Additionally, I contributed significantly to the development of key assets and the style guide.

Smart

Simple

Scalable